From Wikipedia, the free encyclopedia
Bing (formerly Live Search, Windows Live Search and MSN Search), codenamed Kumo, is Microsoft‘s web search engine, designed to compete with the industry leaders Google and Yahoo!. Unveiled by Microsoft CEO Steve Ballmer on May 28, 2009 at the All Things D conference in San Diego, Bing is a replacement for Live Search; it went fully online on June 3, 2009.
Notable changes include the addition of search suggestions as you type and related searches (called “Explorer pane” on the left side of search results), based on semantic technology from PowerSet which Microsoft purchased in 2008 Bing also includes the ability to Save & Share search histories via Windows Live SkyDrive, Facebook, and e-mail.
The word “bing” is onomatopoeic. It typically represents a sound of arrival or conclusion, such as the sound made when an elevator arrives. Microsoft indicated that the name Bing “was memorable, short, easy to spell, and that would function well as a URL around the world” and reminded people of the sound made during “the moment of discovery and decision making.” Steve Ballmer recently revealed in an interview with Wired magazine that his original inspiration for the name came from the character Chandler Bing from the popular US sitcom “Friends”.
Qi Lu, president of Microsoft Online Services, also announced that Bing’s official Chinese name is bì yìng (simplified Chinese: 必应; traditional Chinese: 必應), which literally means “very certain to respond” or “very certain to answer” in Chinese.
While being tested internally by Microsoft employees, Bing’s codename was Kumo, which came from the Japanese word for spider as well as cloud, referring to the manner in which search engines “spider” Internet resources to add them to their database, as well as cloud computing.